THE 7 CONVERSATIONAL ASSETS

That Get People to Choose You

People struggle to tell stories

that influence perception.

Especially stories about themselves.

But people need to buy into YOU before

they buy FROM you.

Does your team struggle with:

• Inconsistent messaging that confuses clients

• Losing deals because you can’t clearly show value

• Employees who can’t articulate “why you do what you do”

You’re not alone—and you don’t have to keep working harder to fix what looks like “style issues.”

People don’t choose or reject you—they choose or reject their perception of you.

And the stories you tell are the tools they use to form that perception.

Are your stories influencing

people to choose you? 

 Most people struggle to explain what makes them different—especially in moments that matter most. That’s why I created this program.

The 7 Conversational Assets are a proven set of strategic communication tools that help you share your value in a way that’s clear, compelling, and uniquely you.

When you build your Personal Influence Portfolio™, you’ll learn how to:

• Tell your story in a way that immediately connects

• Build trust and rapport without overselling

• Communicate your value so you become the obvious choice

This isn’t about memorizing scripts. It’s about mastering a repeatable framework for influence—so you can show up powerfully in any room, conversation, or decision moment.

If you’re ready to sound like the expert you are…
To get people leaning in…
To hear “yes” more often…

Then let’s build your conversational assets together.

Schedule a quick call to learn how it works.

Trusted by leaders, consultants, & sales professionals across multiple industries.

Step 1: Discovery & Foundations

Do a deep dive in what makes your value distinct and what truly differentiates you from your competitors. We will also explore the 4 stages of Decision Making and how you can use that in your favor.

Step 2: Story Crafting and Message Creation: 

Step by step we will build your custom and personalized stories together building on your key experiences and differentiating values. These will answer the questions:

1. Who Are You?
2. What Do You do?
3. How Does It work?

And much much more.  

Step 3: Practice & Refinement:

Weekly coaching & feedback sessions with your team to refine delivery. Meet 1-1 with your coach to hone the delivery and leave the greatest impact

Step 4: Integration & Deployment:

Embed the new conversational assets into real conversations: sales calls, onboarding, leadership messaging. Watch how they increase connection and help clients see you as the obvious choice.